The Past. The Present.
The Future.

Building Brighter Futures for those that Serve.

Empowering those that have served, are currently serving, or will serve – Supporting you wherever you may be in the journey!

The Past: Unlock Your VA Benefits – Download the free eBook designed for veterans seeking guidance on filing VA claims. Get insights and strategies to help you navigate the VA claims process and understand your entitlements.Note: This eBook is not affiliated with or endorsed by the U.S. Department of Veterans Affairs (VA).

The Present: Prepare for Civilian Success – Download the free eBook for active service members transitioning out of the military. Learn the essential steps to ensure a smooth transition into civilian life and career success.Note: This resource is independent and not officially affiliated with the U.S. Department of Defense.

The Future: Launch Your Military Career – Download the free eBook for individuals preparing to join the military. Gain exclusive insights and practical tips to ensure you’re fully prepared for the challenges ahead. Note: This guide is not endorsed by or associated with any branch of the U.S. military.


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Veteran Support Services

SSGT Nichols is a beacon of support for the courageous men and women who have worn our country’s uniform. Founded by a dedicated veteran with 22 years of federal service—12 years in the Marine Corps and 10 years with the Department of Veterans Affairs—our mission is to honor, support, and guide those who have committed their lives to serving our country.

Our experience and online presence allow us to provide dynamic veteran support services and a holistic support system for current and aspiring service members. We handle all our interactions with understanding, expertise, and empathy, precisely tuning into their needs and challenges.

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INTRODUCTION

SSGTNICHOLS.com was created as a military hub where past, present, and future service members of the Armed Forces can come together, collaborate, and connect with our military community. Since its launch in 2009, SSGTNICHOLS.com has grown into a vital platform, engaging millions of supporters and followers who recognize the need for a bigger, more supportive community.

This site is a place where service members, veterans, entrepreneurs, and supporters of the Armed Forces can share their gifts, talents, and resources with the world. Whether you’re looking for guidance on joining the military, transitioning out, securing the benefits you deserve, or sharing your products and services with our military audience—this is your platform.

In 2024, SSGTNICHOLS.com was redesigned to better serve the evolving needs of our military community and supporters, ensuring we continue to be a strong, supportive network for all who serve.

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SSGT Michael Nichols wearing a suit, smiling

About SSgt Nichols

Hi, I’m Michael Nichols, also known as SSGT Nichols… Marine, Veteran Advocate, Fitness Industry Leader, Entrepreneur, and a Southern boy originally from Louisiana. 

I wasn’t born into a military family or handed extraordinary talents. Growing up in a regular, middle-class family, I had to rely on hard work, discipline, and an unexpected drive to serve in the Armed Forces. 

What I discovered early on… 

Was the power of learning from others, which evolved into leading others, pushing through challenges, and turning adversity into strength. 

I had the honor of serving 22 years in Federal Service—12 years in the Marine Corps and another 10 at the Department of Veterans Affairs (VA). From being a Marine Corps Drill Instructor and leading platoons in Iraq to processing Veterans’ Disability & Compensation claims at the VA, my journey has always been about serving others. 

I never planned on having my platoon filmed in a boot camp documentary, writing books, leading in the fitness industry, or starting businesses to support the past, the present, and the future… 

But life has a way of changing your calling. A director was embedded with my platoon to film a Marine Corps Recruit Training documentary called “Ears, Open…” now known as “Black Friday – Dark Dawn.” That experience taught me the power of our stories, leading me to write “Prepare for Enlisted Boot Camp” to help others take their first steps in the military. 

Today, I serve as the Director of Military Operations for a Global Fitness Company, where we have helped over 1,000 service members transition into fitness careers post-military service. Additionally, I serve as a Service Member Advocate by providing the support they need. 

The most important titles I hold are husband, father, and grandfather. I’ve been married for over 20 years, have three amazing kids, and two wonderful grandchildren. And while I’ve traded in my uniform, I continue to serve the Armed Forces as an influencer for “The Past. The Present. The Future.”—known to many as Staff Sergeant Nichols, or simply, SSGT Nichols. 

If an ordinary guy like me can do it, so can you. Let’s build something extraordinary together. 

Why SSGTNichols.com Exists

Each year, approximately 200,000 men and women answer the call to serve our nation, and another 200,000 transition from military to civilian life. With an estimated 18 million veterans across the United States, the need for a dedicated platform to support these individuals is undeniable. 

We exist to bridge the gap between service and civilian life, providing resources, mentorship, and support our military community needs to thrive in and out of the military. 

Our mission is clear: to empower those who serve and have served, ensuring they receive the recognition, guidance, and opportunities they deserve. Whether you’re just beginning your military journey, transitioning out, or navigating life as a veteran, we are here to support you along your way. 

Support Services

SSGT Nichols is a beacon of support for the courageous men and women who have worn our country’s uniform. Founded by a dedicated veteran with 22 years of federal service—12 years in the Marine Corps and 10 years with the Department of Veterans Affairs—our mission is to honor, support, and guide those who have committed their lives to serving our country. 

Our experience and online presence allow us to provide dynamic veteran support services and a holistic support system for current and aspiring service members. We handle all our interactions with understanding, expertise, and empathy, precisely tuning into their needs and challenges. 

Michael Nichols

Our Comprehensive Support System

  • The Past: Veterans navigating VA Disability and compensation claims find a haven of support with us. Our guidance ensures deserving benefits are secured with dignity. 
    • Challenge: Over 60% of veterans have not filed a VA Disability and Compensation Claim. 
    • How We Help: We offer tools, resources, and support to help veterans navigate the claims process successfully.
  • The Present: We stand by our active service members contemplating the next chapter of their lives.  
    • Challenge: Transitioning members are in search of new career paths and opportunities in civilian life. 
    • How We Help: We provide consulting and support services, including connections with companies that offer DoD-approved SkillBridge Internship Training Programs, to ease their transition into civilian careers.
  • The Future: We offer insights and resources for those inspired to embark on the noble path of military service. 
    • Challenge: New recruits need to prepare for the demands and lifestyle of military service. 
    • How We Help: We equip future service members with resources like our book How to Prepare for the Military and the “Black Friday – Dark Dawn” boot camp documentary series.

Moreover, we offer a range of military-themed merchandise for sale, allowing supporters to show their pride and connection to the military community.

Our Comprehensive Support System

  • The Past: Veterans navigating VA Disability and compensation claims find a haven of support with us.  
    • Challenge: Over 60% of veterans have not filed a VA Disability and Compensation Claim. 
    • How We Help: We offer informational & educational tools and  resources to help veterans navigate the claims process successfully.
  • The Present: We stand by our active service members contemplating the next chapter of their lives.  
    • Challenge: Transitioning members are in search of new career paths and opportunities in civilian life. 
    • How We Help: We provide consulting and support services, including connections with companies that offer DoD-approved SkillBridge Internship Training Programs, to ease their transition into civilian careers.
  • The Future: We offer insights and resources for those inspired to embark on the noble path of military service. 
    • Challenge: New recruits need to prepare for the demands and lifestyle of military service. 
    • How We Help: We equip future service members with resources like our book How to Prepare for the Military and the “Black Friday – Dark Dawn” boot camp documentary series.

Moreover, we offer a range of military-themed merchandise for sale, allowing supporters to show their pride and connection to the military community.

Thank you for visiting SSGTNichols.com. We are dedicated to providing support to service members throughout their entire journey—from their first steps as aspiring service members to thriving in life after service. Our proven impact, evidenced by millions of engagements, reflects the trust we've built within the military community. Rooted in the authentic experiences of our founder, our approach is personal and relatable, ensuring that every interaction is grounded in real-world understanding and genuine care.

Our Podcast

We dive into the heart of supporting our heroes beyond the uniform. Our podcast series tackles transition support for service members, understanding the challenges and victories of life post-service, and discussing innovative solutions for veterans and their families. Join SSGT Nichols and guests from diverse backgrounds in every podcast episode.

How to Apply as a Guest

To be a guest in our podcast, please fill out our form:

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SPEAKING

Interested in having SSGT Nichols share his story of perseverance, failures, and success at your next event? Experience his journey firsthand by booking him as a speaker. Submit an inquiry today to secure SSGT Nichols for your upcoming event.

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CONSULTING QUESTIONS?

If so, please fill out the form below and a member of Nichols & Assocaites Consulting will be in contact with you. 

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The 4 Pillars of Success

Master the 4 Pillars of Success and Transform Your Life

Unlock the 4 Pillars of Success –  Download my free eBook to discover the four key principles that transformed my life. Simply provide your details below and start applying these proven insights to elevate your life to the next level!

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Serving Military Members and Veterans Across the Nation

By understanding the geographic distribution of future service members, transitioning service members, and veterans, SSGT Nichols can strategically tailor his outreach, services, and support.

Here’s how we’re focusing our efforts across the United States:

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Future Military Service Members

Each year, around 200,000 brave souls nationwide step up to serve. We pay special attention to states with higher enlistment rates, recognizing these regions’ vibrant military culture and commitment.

  • Texas: With its vast population and military bases, countless opportunities for prospective service members are present here. 
  • California: A state with both significant military installations and new recruit numbers, showcasing the West Coast’s commitment to military excellence. 
  • Florida and Virginia: These states shine with their strong military presence and strategic importance, making them focal points for our future warriors’ initiatives.

Transitioning Service Members

With approximately 200,000 service members transitioning annually, our goal is to facilitate a seamless shift to civilian life, focusing on: 

  • California and Texas: Major military bases, including Camp Pendleton Naval Base San Diego and Fort Hood, are turning points for transitioning members seeking civilian opportunities. 
  • North Carolina and Virginia: These states are home to some of the largest military bases by population, including Fort Bragg, Norfolk Naval Station, and Quantico. We concentrate our career transition services and support networks in these states.

22 Years of Federal Service

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Veterans

An estimated 18 million veterans reside in the U.S., and we’re dedicated to ensuring they receive the recognition and support they deserve, focusing on: 

  • California: Our efforts are deeply rooted here. Over 1.8 million veterans call California home, making it the state with the highest veteran population. 
  • Texas: With over 1.7 million veterans, our programs in Texas are designed to reach a diverse veteran community. 
  • Florida: We actively engage with the approximately 1.5 million veterans in Florida, ensuring they can access the necessary resources. 
  • Pennsylvania: Home to over 800,000 veterans, Pennsylvania is a key focus for our veteran outreach and initiatives. 
  • Ohio: With a veteran community of over 750,000, Ohio’s needs are at the forefront of our plans for expansion and increased support. 
  • Virginia: Approximately 725,000 veterans reside in Virginia, guiding our efforts to provide meaningful support in this region with a rich military history.

Population Summary

Here’s a brief summary highlighting the primary groups we support and the key states where our efforts are concentrated:

  • Future Military Service Members
    Total: ~200,000 Annually
    Key States: Texas, California, Florida, Virginia
  • Transitioning Service Members
    Total: ~200,000 Annually
    Key States: California, Texas, North Carolina, Virginia
  • Veterans
    Total: ~18 million
    Key States and their Veteran Population: 
    • California: ~1.8 million 
    • Texas: ~1.7 million 
    • Florida: ~1.5 million 
    • Pennsylvania: ~800,000 
    • Ohio: ~750,000 
    • Virginia: ~725,000
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Guide on Preparing for and Surviving Military Boot Camp by Sot Nichols, Featuring Essential Tips and Strategies for Recruits.